DC Usability Blog
Translations and Transitions from English Web Content: Research Findings (4/3/12)
A US government agency hired Lebsontech to conduct a focus group to better understand how they should translate and post web content in non-English languages and how they should transition between languages. The focus group participants included people with a specific interest in the agency's content, were bilingual, and were community leaders for US-based communities that spoke Spanish, Russian, Ukrainian, Chinese, Hindu, French and Tagalog. This post details some of the findings from the focus group.
Full Post:Translations and Transitions from English
Integrated Networking: People come to events when they know people (2/27/12)
I have now entered my third year as the president of the Usability Professionals’ Association DC chapter. I joined the board in 2009 and in 2010 became chapter president, a role that I have held ever since. At the beginning of my first term as president, we would get 35 to 50 people, for the most part, at monthly events. Now, 50 is the general minimum we expect to see, and closer to 100 people at events occurs frequently....
Full Post:Integrated Networking
Usability: What a Project Manager Needs to Know - Part 2 (2/21/12)
It's been almost two weeks since my first post on project management and UX, and I'm excited to see all of the enthusiasm and positive feedback I've received from this blog post. I've also received additional suggestions from readers about other issues to include, so below is a second set of recommendations....
Full Post:What a Project Manager Needs to Know 2
"But our job gives you benefits!" (How much are those benefits really worth?) (2/14/12)
I get at least one email message or phone call from a recruiter almost daily. They want to tell me about a great job opportunity. Would I be willing to become an employee of their company (or in many cases of their client)?…. Sometimes, I get the recruiter who tells me: "But we have a phenomenal benefits package for you." Yes, it's true, they might have a great benefits package, but one shouldn't decide to take a W-2 employee position instead of being a 1099 contractor simply because of the benefits....
Full Post: "But our job gives you benefits!"
Usability: What a Project Manager Needs to Know - Part 1(2/8/12)
In many cases, user research is not a project unto itself. Rather, it is part of a larger web-centric project effort. These larger projects often have a project manager. This person has the task of coordinating the usability effort into the broader project schedule. Based on my experiences and lessons learned, here is a “cheat sheet” of things the project manager needs to be thinking about....
Full Post:What a Project Manager Needs to Know 1
If I could just pick one usability participant for the client to observe, whom would I pick? (1/4/12)
In an ideal world, the stakeholder would be able to observe all of the usability test sessions live....Often, however, this doesn’t happen....I did a usability study recently, and the client only got to observe one participant. While most of the participants were able to use many features of the site, the one time slot that the client chose to observe ended up being with the participant who had the absolute most difficulty using the site....
Full Post: If I could pick just one participant
On the Importance of a Good Logger in Qualitative Research (12/22/11)
A usability test, user interview, or any one-on-one qualitative research really isn’t entirely one-on-one, at least not in an ideal setup. Ideally, it involves two research staff members to do research with a single participant – a moderator and a logger. The moderator is certainly very important. The moderator needs to lead the study with a neutral perspective. The moderator needs to know when to speak, when to probe and when to stand back and let the participants move on. The logger simply listens to the conversation, watches the screen and documents what occurs. Or is it so simple?....
Full Post: On the Importance of a Good Logger
How do you convince them to see the world through a different lens? (12/12/11)
A friend asked me if I could take a quick look at a web interface that he was building. I reviewed the site and emailed him a few usability suggestions to consider. The suggestions basically focused on his approach to include a number of additional information points that would be useful to more sophisticated IT folks like him.... I got a return email back, thanking me for my suggestions and noting that I helped him to realize that “Just because *I* find something on the page useful doesn’t mean anyone else will.”....
Full Post: See the world through a different lens.
How many trainers does it take to do UX training? (11/18/11)
I’ve been teaching usability training workshops for a number of years now, and I invariably prefer a team-teaching approach. However, I was challenged on that principle lately. A client asked why I would suggest two trainers, when I, as a single trainer, should be capable of teaching the entire course myself. Yes, I’m absolutely capable of doing this and yes, I certainly have done it when either the client is firm on a single trainer or when I simply don’t have a second trainer available on a particular day that the client needs training. This is definitively not my preference. Why?....
Full Post: How many trainers does it take to do UX training?
How well do they listen? Results of a meta-analysis of usability recommendations ? (11/9/11)
A long-term Lebsontech client asked me to report on how often my usability recommendations were followed. The truth is, I didn’t really know. I had done research on a number of different sub-sites for this client and produced a ton of reports. While I had certainly kept tabs on some of those sites, in other cases, after reporting out on the findings, I hadn’t spoken with those particular stakeholders again or gone back to their particular sub-site. In a few cases, the site required a password, and I was only given a temporary password for the duration of the test....
Full Post: How well do they listen?
Should you keep asking the question after you know the answer? (9/15/11)
Classic usability studies involve a lot of hours to prepare, to conduct the research and to write up a robust report of findings. There is often a recruiting fee for someone to recruit the “right” participants, and participants often get paid, typically $75 to $100. In some cases, to get to the right audiences, travel is involved. Thus classic usability studies are often expensive. Because they are expensive, they don’t happen very regularly....
Full Post: Should you keep asking the questions?
Usability as Sociology: How the Perspectives of Tornado Survivors Differ from those of Other Major Disasters (8/14/11)
My initial training in usability occurred during my undergraduate years, within the framework of my bachelor’s degree in psychology. After graduating with my psychology degree, I decided to pursue a graduate degree in sociology, with one emphasis on the use of technology by different social groups. Although usability is still frequently framed with the rubric of psychology, I find that I rely heavily on my sociological training as I conduct user experience research. Nowhere has this been more apparent than with survivors
of different disaster types....
Full Post: Usability as Sociology: Tornado Survivors
How Much Should a Small Business Owner Pretend? (8/6/11)
I’m a small business owner. My office is in my basement. The basement was converted into a two-room “in-law suite” apartment by the prior owners.... I have had more than one conversation recently with colleagues who also run small businesses. They tell me that they want to look professional; they work out of their house too, but that is hush hush. Their website is engineered to make them appear bigger....
Full Post: How Much Should A Small Business Owner Pretend?
Critical Importance of Usability at FEMA: Before, During and After a Disaster (8/1/11)
In the last post, I talked about our user research training program at FEMA. In the past two years, I have also had the opportunity to lead a number of user research projects for FEMA as well. I have had the opportunity to conduct user research with disaster survivors in Galveston, Atlanta, Nashville, Chicago, and Raleigh. I've conducted user research with disaster managers at conferences in Orlando, San Antonio and Toronto, and I've conducted user research with those interested in disaster preparedness through multiple studies in the Washington DC area....
Full Post: Critical Importance of Usability at FEMA
Evangelizing Usability at FEMA: Training Those Who Create Disaster-Related Websites (7/27/11)
Lebsontech has been doing usability work for FEMA since 2008. After having spent about a year focused mainly on user experience research, a FEMA stakeholder asked for a series of “lunch and learn” sessions for those who create disaster-related websites for survivors, disaster managers and the general public. She proposed that I and my team come up with a number of short usability-oriented topics, and perhaps offer one per month....
Full Post: Evangelizing Usability at FEMA
Is Qualitative User Research at Risk for International Outsourcing? (5/31/11)
From a purely technical perspective, some parts of user research could be outsourced and others could not. If someone is doing in-person usability testing or any other kind of in-person research, the research will occur in a place which has representative or actual users. If someone is doing in-depth telephone interviews or remote usability testing, however, conducting a usability test via phone and possibly a shared computer screen, the test administrator could technically be on the other side of the world. But it is critical that a test administrator, even a remote test administrator, fully understand
the cultural context of the participants, and that is much harder to outsource....
Full Post: Qualitative Research - Risk of Outsourcing?
User Research and Emotional Awareness (5/15/11)
Although I interned in a usability lab while a psychology undergrad at University of Maryland, my undergraduate senior honors thesis was actually in the field of cognitive neuropsychology. Specifically, I conducted in-depth qualitative research on patients with frontal lobe damage, focusing on their ability (or in most cases, lack of ability) to perceive the emotional states of others. Emotional perception has thus been an interest of mine for a long time....
Full Post: User Research & Emotional Awareness
Professional History and Serendipity (4/4/11)
Last week I got to do something very cool. Wearing my hat as the Usability Professionals Association’s DC-chapter president, I got to introduce one of our speakers for the evening, Dr. Kent Norman, the professor at University of Maryland who first got me interested in usability almost 20 years ago. Further, the person that he had referred me to who gave me my first “real world” usability job, Dr. Dick Horst, attended the event, so I got to thank not only my professor, but my first employer as well....
Full Blog Post: Personal History and Serendipity
On Heuristic Reviews & Checklists (3/28/11)
One of the most cost effective ways to evaluate a site is to do a heuristic review. A heuristic review is a systematic evaluation where the site is examined by one or more evaluators against a checklist of usability principles known as heuristics....In the past two years or so I’ve done perhaps 45 heuristic reviews, comprising perhaps 900 pages of prose and screenshots. But are these really heuristic reviews?...
Full Blog Post: On Heuristic Reviews & Checklists
Colleagues or Competitors? (3/24/11)
I spoke with a colleague on the phone last week. We hadn't talked on the phone before but found that we had a lot in common. We both run small user research firms and both enjoy doing similar kinds of user research. There was a brief awkward moment when the person said that their company was interested in getting involved with one particular government agency, and I immediately responded that I, in fact, was doing a small project for that same government agency...
Full Blog Post: Colleagues or Competitors?
The Brand is You: Is that a good thing? (3/21/11)
Twice last year, I was asked by job assistance agencies – one here in the DC area and one up in Baltimore - if I would speak about how to use social networking to help get a job. I spoke at both with a presentation titled "The Brand is You: Marketing Yourself with LinkedIn, Facebook, Twitter and Google." I spoke positively about how I had worked to create my own personal "brand" centered on my user research skills, why I thought that I had been reasonably successful at doing it, and how others could do the same...
Full Blog Post: The Brand is You: Is that a good thing?
On the Importance of Body Language in User Research (2/14/11)
I love interacting with people but have never particularly enjoyed those interactions when over the telephone. No matter how clear the voice on the other end is, no matter how great it is to catch up with someone, I still have the vague impression of flatness, much like listening to music from really cheap speakers: you know the richness of the music is there, but you just can’t hear it...
Full Blog Post: On the Importance of Body Language
Love Your Client, Like Yourself (2/4/11)
Recently, a client said to me of another consultant that this consultant did not exhibit a passion for the work or for the company. This consultant generally produced good quality work, but that lack of passion was a serious impediment to the company’s perception of his consulting skills...
Full Blog Post: Love your Client, Like Yourself
Preparing a Home Office for Disaster (1/30/11)
Between working with FEMA for the past few years and subsequently joining the Montgomery County Citizen Emergency Response Team (CERT), disaster preparedness has become very salient to me. I’ve updated our supplies, have appropriate food and water stocked and have done my best to follow all of the guidelines at Ready.gov. Ready.gov does a good job at inventorying what needs to be on-hand for use in the event of a disaster. There is also a section on Ready Business that is focused on preparing your business for disaster...
Full Blog Post: Preparing a Home Office for Disaster
Experiential Usability Learning (1/19/11)
It was January of 1995 and I had just turned 21, graduated college, and pretty much immediately found a job as a “human factors consultant” (for “web usability consultants” would not exist for a few more years). I was content for about 6 months until someone informed me of a new NASA/Boeing Information Systems partnership called the GLOBE program. The GLOBE program was created by Al Gore to get science teachers using the (then spelled out) “World Wide Web” as a tool in their classrooms. (And if you’re wondering about the Al Gore/Internet thing, I am serious – somewhere I even have a signed certificate from the then VP to prove it!)...
Full Blog Post: Experiential Usability Learning
DC Usability (1/18/11)
My earliest memories of loving to write were as a 6th grader, deciding one nice spring day to sit alone under a tree during recess and write a short story that I had been contemplating. I was so wrapped up in penning my story into my notebook that I recall looking up to see that my classmates were gone from the field, for recess had ended 30 minutes prior. I was seriously late for class...